Keith J. Myers, PhD, LPC, NCC, ACS
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The Business of Therapy: Get Paid

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$297.00
$297.00
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A course that teaches clinicians the business side of getting paid in private practice nobody taught them in grad school. Pricing, accepting insurance vs. self-pay and the pros & cons of each, difficult talks with clients about money, the psychology of money and setting fees, and sliding scale. Everything your graduate program skipped.


**Course enrollment is currently closed**


$297 

Email [email protected] for questions about future offerings.

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​You spent years learning how to help people.


​Nobody taught you the rest.


​
Not how to set your rates.
Not whether to take insurance or go private pay.
Not how to talk to clients about money without flinching.
Not how to choose office space, manage expenses, or build something that actually sustains you.

​They trained you to be a great clinician.

They left you completely alone on the business side.

Here is what actually happens when nobody teaches you this.

You end up with rates all over the place.
One client pays your full fee. Another pays what their insurance copay used to be. Another gets a discount you gave them because you did not know how to say no. And another is paying a rate you set three years ago and never raised.

You are not running a practice. You are reacting to whoever shows up.

And underneath all of it is a feeling you do not talk about with colleagues.
That you have no idea what you are doing on the business side. That any day someone is going to figure that out.

That feeling is not a character flaw.

It is a training gap. And it was never your fault.

I spent ten years in this profession before I figured any of this out.
Ten years of clinical work before I finally went out on my own. And when I did, I learned the business side the hard way -- through trial, error, and more than a few expensive mistakes.
What I wished I had was simple.
A mentor who had actually built a private practice sitting across from me saying -- do these things first. In this order. Before you do anything else.
Nobody handed me that.

So I built it.

That is what The Business of Therapy: Get Paid is.

I am Keith Myers, PhD, LPC.
23 years as a practicing clinician. Associate Professor and Director of Clinical Training at Point Loma Nazarene University.
But none of that is why I built this course.
I built it because I was you. Clinically strong. Completely lost on the business side. Learning it alone.

You should not have to do the same.


When you finish The Business of Therapy: Get Paid, you will finally have the confidence,

knowledge, and skills to run the financial side of your practice.



You will know exactly what to charge and why.
You will be able to have the hard money conversations with clients without flinching.
You will understand insurance, self-pay, and billing well enough to make real decisions -- not just guess.
And for the first time, you will feel like a clinician and a business owner.

Not one or the other. Both.


What Founding Students Are Saying:

"This course should at least be an elective in school. I didn't realize how much I needed to reflect on my relationship with money as the foundation to all of this...and especially how this will impact me moving forward if I plan to have sustainability in the work I truly love and am blessed to do. Thank you so much for offering this course!"
--Dr. Jenny Heuer, Licensed Professional Counselor from Gainesville, GA

"I bought this program because I need to set my fees and stick to them. My nature is to be forgiving and that has cost me."

-- Candace Reed, Licensed Mental Health Counselor from Georgia

"I plan on starting a solo practice within the next year. I've seen the sides of insurance and self-pay. How do I start over going out on my own?"
--Stephen B., Licensed Counselor in Washington

"One aspect of having a practice that creates anxiety for me is the idea of getting started at all - as a recent graduate from my Master's program, I believe this is a direction I would like to eventually move, but it feels like time focused on the business side will take away from my therapeutic development. I suppose the potential risk and a sense of perfectionism stir up a lot of worries."
--Associate Professional Counselor from Atlanta

What Is Inside
The Business of Therapy: Get Paid is built on The Practice Profit Framework -- the system experienced clinicians need to finally get the money side of private practice right.

Course: Get Paid
This is the module most clinicians need most and dread most.
  • The psychology of money and why therapists undercharge
  • Scripts for hard conversations about fees, sliding scales, and cancellations
  • Insurance vs. self-pay: pros and cons of each and the real-world math behind both models
  • Setting your fee and holding it when clients push back
  • Revenue beyond the session: presentations, supervision, consulting, workshops, and more
  • The long game: cash flow, raising your rates and the steps and conversation to do it, and building something sustainable

A five-part email series with video lessons by me, content, and a fillable workbook. No platform to log into. Everything delivered straight to your inbox.

This is everything your grad program skipped.



The Business of Therapy: Get Paid
$297 starting July 6th
(Email [email protected] for payment options if needed)


Full course access opens July 6th. Everyone who joins now locks in the early access price permanently and gets lifetime access to the module, videos, and workbook. You will receive an email with next steps within 24 hours of purchase.​

One new private pay client covers the cost of this in 2-3 sessions.

​You have spent years learning how to help people.
​
It is time to learn how to sustain yourself while you do it.

*I will not sell any of your information at any time. It all stays with me.*

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